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Privacy policy

Privacy Policy

Last updated: 7 July 2026

Natural Pet Shop ("we", "our", "us") is committed to protecting your privacy and ensuring that your personal information is handled safely and responsibly.

This Privacy Policy explains how we collect, use, store and protect your personal information when you visit https://naturalpet.shop, place an order, contact us or interact with our website.


Contact Us

If you have any questions about this Privacy Policy or wish to exercise your data protection rights, you can contact us:

Natural Pet Shop

30D, 15 Greenfield Way
Cherry Tree Shopping Centre
Liscard
Wallasey
CH44 5XX
United Kingdom

Email: help@naturalpet.shop


What Information We Collect

Depending on how you use our website, we may collect the following information:

Information you provide

  • Name
  • Billing address
  • Delivery address
  • Email address
  • Telephone number
  • Payment details (processed securely by our payment providers—we do not store your full payment card details)
  • Account information (if you create an account)
  • Messages or enquiries you send to us

Information collected automatically

When you browse our website, we may automatically collect:

  • IP address
  • Browser type and version
  • Device information
  • Operating system
  • Website pages visited
  • Products viewed
  • Search terms
  • Time spent on pages
  • Referring website

This information helps us improve our website and customer experience.


How We Use Your Information

We use your personal information to:

  • Process and deliver your orders
  • Take payment securely
  • Provide customer support
  • Respond to enquiries
  • Send order updates
  • Prevent fraud
  • Improve our website and services
  • Comply with legal obligations
  • Send marketing emails where you have chosen to receive them

You can unsubscribe from marketing emails at any time by clicking the unsubscribe link in any email.


Our Legal Basis for Processing

Under UK GDPR, we process your information because:

  • It is necessary to fulfil your order.
  • You have given us your consent.
  • We have a legal obligation.
  • We have a legitimate business interest, provided your rights are not overridden.

Sharing Your Information

We only share your personal information where necessary to operate our business.

This may include:

  • Shopify (our ecommerce platform)
  • Payment providers
  • Royal Mail and other delivery companies
  • Google Analytics
  • Google Ads
  • Meta (Facebook and Instagram) advertising services
  • Professional advisers such as accountants or legal advisers where required
  • Government authorities where required by law

We never sell your personal information to third parties.


Payments

Payments made through our website are processed securely by trusted third-party payment providers.

Natural Pet Shop does not store your complete debit or credit card details.


Marketing

If you choose to subscribe to our newsletter or marketing emails, we may send information about:

  • New products
  • Promotions
  • Special offers
  • News from Natural Pet Shop

You can unsubscribe at any time using the unsubscribe link included in every marketing email.


Cookies

Our website uses cookies to improve your browsing experience.

Cookies help us:

  • Keep your shopping basket active
  • Remember your preferences
  • Understand how visitors use our website
  • Measure advertising performance
  • Improve website functionality

You can control or disable cookies through your web browser settings.

Please note that disabling cookies may affect some website functionality.


Analytics and Advertising

We use tools such as Google Analytics to understand how visitors use our website.

We may also use advertising platforms such as Google Ads and Meta (Facebook and Instagram) to display relevant advertisements based on previous visits to our website.

These providers may use cookies or similar technologies.


Data Security

We take appropriate technical and organisational measures to protect your personal information against unauthorised access, loss, misuse or disclosure.

While no internet transmission is completely secure, we continually work to keep your information protected.


How Long We Keep Your Information

We only retain personal information for as long as necessary to:

  • Complete your order
  • Provide customer support
  • Meet legal, accounting and tax obligations
  • Resolve disputes
  • Enforce our agreements

When information is no longer required, it is securely deleted or anonymised.


Your Rights

Under UK data protection law, you have the right to:

  • Access the personal information we hold about you.
  • Request correction of inaccurate information.
  • Request deletion of your personal information where appropriate.
  • Restrict how we process your information.
  • Object to certain processing.
  • Request a copy of your data in a portable format.
  • Withdraw consent where processing is based on consent.

To exercise any of these rights, please contact us at help@naturalpet.shop.


Children's Privacy

Our website is not intended for children under the age of 13.

We do not knowingly collect personal information from children.


Third-Party Links

Our website may contain links to other websites.

We are not responsible for the privacy practices or content of external websites.

We recommend reading their privacy policies before providing any personal information.


Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, legal obligations or website functionality.

Any updates will be published on this page with the revised "Last updated" date.


Complaints

If you have concerns about how we handle your personal information, please contact us first so we can try to resolve the issue.

If you are not satisfied with our response, you have the right to complain to the Information Commissioner's Office (ICO).

Website: https://ico.org.uk/


Thank you for trusting Natural Pet Shop with your personal information. We are committed to protecting your privacy and handling your data responsibly.